THE PRACTICE · NINE DISCIPLINES

How sales teams grow — in nine disciplines.

Iscope Digital’s services are designed to be used together. Most clients start with one and add others as the program matures. Here’s how they compose—from visibility, through sourced data, into activated campaigns, ending at a website built to convert.

THE DIRECTORY

Nine disciplines, four groups.

01 · ONE SERVICE

Find & be found.

Before any campaign can work, buyers have to be able to find you — increasingly, that means being inside the answers AI engines generate, not just the links beneath them.

001

AI Engine Optimization

Get cited by ChatGPT, Perplexity, Claude, and Google AI Overviews. We restructure your content, deploy JSON-LD schema, publish llms.txt and ai.txt, build the authority signals AI engines weigh, and track citations monthly across all four engines. First measurable results in 30 to 60 days. Includes: AI citation audit across four engines · Content rewrite for top 20 pages · Full JSON-LD schema deployment · llms.txt & ai.txt files · Author / E-E-A-T markup · Monthly citation tracking dashboard.

New · 2026

02 · FOUR SERVICES

Source the data.

Every campaign rests on the list it targets. Iscope sources, enriches, and segments B2B and B2C contact data — including our proprietary Bizline Direct database of sixty million B2B records, refreshed weekly.

002

B2B Email & Postal Data

Sixty million full-record business contacts with verified email addresses. Target by SIC, NAICS, employee size, revenue, geography, job title, and twelve other variables. Key offerings: 60M+ B2B contact records · Weekly refresh from primary sources · 95% average list accuracy · Multi-channel targeting (email, postal, phone).

003

B2C Email & Postal Data

Consumer audiences segmented by demographics, household composition, behaviour, and purchase intent. CAN-SPAM compliant with opt-in verification across every record. Key offerings: Demographic, geographic, behavioural segmentation · Household income, age, family structure filters · CAN-SPAM compliant with opt-in verification · Custom audience builds on request.

004

Database Marketing Solutions

You have contact names. We append missing email addresses, enrich firmographics, and reactivate cold lists. Existing CRM data becomes targetable demand again. Key offerings: Email append & verification · Firmographic and demographic enrichment · List hygiene and de-duplication · Cold-list reactivation campaigns.

005

Specialty Lists & Data Cards

Niche audiences for niche campaigns. Physicians, insurance buyers, mortgage applicants, real-estate professionals, accredited investors, and dozens of other verticals. Key offerings: Healthcare professionals (NPI verified) · Mortgage, insurance, financial services · Accredited investors, high-net-worth · NAICS-based industry-specific lists.

03 · THREE SERVICES

Activate the demand.

Data without activation is overhead. Three disciplines turn your list into pipeline — direct lead generation, owned-channel email, and paid acquisition. Run any one, or compose all three.

006

Online Lead Generation

Drive net-new, qualified contacts into your CRM. Multi-channel sourcing, intent-aligned messaging, full compliance and deliverability hygiene. Key offerings: Multi-channel lead acquisition · CAN-SPAM compliant outreach · CRM integration & routing · Real-time delivery.

007

Email Marketing Services

Inbox-first delivery. Iscope’s email infrastructure, creative, segmentation, A/B testing, and reporting are tuned for conversion — not open rates. Key offerings: Deliverability-tuned infrastructure · Creative design & copywriting · A/B testing & segmentation · Conversion-focused reporting.

008

PPC Management

Google, Bing, LinkedIn paid acquisition. Built around your customer-acquisition cost and pipeline targets — not vanity clicks, impressions, or top-of-funnel volume. Key offerings: Google Ads, Bing, LinkedIn campaigns · CAC-driven bid & budget strategy · Landing-page conversion optimization · Weekly reporting against pipeline.

04 · ONE SERVICE

Build the home.

Every campaign sends traffic somewhere. That somewhere has to be fast, accessible, structured for both search engines and AI engines, and built for conversion.

009

Creative Web Development

Strategically designed, technically sound websites built to convert. Fast Core Web Vitals, accessibility-compliant markup, structured data ready for both Google and AI engines, and conversion paths designed for B2B buyers. What’s included: Custom design & brand integration · Mobile-first responsive build · Core Web Vitals optimization · JSON-LD schema across the site · WCAG-compliant accessibility · WordPress / Webflow / custom CMS.

START SOMEWHERE

Tell us what’s blocking growth. We’ll tell you which service starts.

Thirty minutes, no contract attached. You will leave the call with a written recommendation on where to begin.

PLAIN ANSWERS

Asked often. Answered plainly.

Which service should I start with?

It depends on what’s blocking growth. If buyers can’t find you in search or AI results, start with AI Engine Optimization. If you have product-market fit but not enough qualified leads, start with B2B Data and Email Marketing. If your website doesn’t convert the traffic you already have, start with Creative Web Development. The discovery call is the fastest way to map it.

Can I use one service without the others?

Yes. Each service stands alone — a one-time list purchase, a single email campaign, an AEO audit. Most clients begin with one service and add others as the program matures, but there is no requirement to bundle.

Do you offer one-time engagements or only retainers?

Both. Data buys, list rentals, and audits are typically one-time. Lead generation, email programs, PPC, and AI Engine Optimization work best on monthly retainers because of how the campaigns iterate. We will recommend the right structure during scoping.

How are services priced?

Data products are priced per record with volume tiering. Campaign services (lead gen, email, PPC, AEO) are scoped to your goals and run on a fixed monthly fee. Web development is project-based. We provide a written quote after a 30-minute discovery call.

Do you white-label for agencies?

Yes. Agencies regularly use Iscope as a data and campaign-execution partner under their own brand. White-label arrangements are quoted separately with agency-friendly margins.

START HERE

Tell us what's blocking growth.

A 30-minute discovery call, then a written recommendation within five business days. No obligation.

Book the discovery call Call +1 (954) 673-6088